HopHop Brand Studio Brand Identity
HopHop Brand Studio is an independently-owned design studio.
Our work encompasses pixel-perfect UI design and identity, UX design and research, products and packaging, websites and digital experiences design, advertising and communications. Our 3 partners are all practicing designers, and whether they are working collaboratively or independently, they always do so in friendship.
Our structure is unique. We are the one of the only design studios where the owners of the business are the creators of the work and serve as the primary contact for every client. This reflects our conviction that great design cannot happen without passion, intelligence and above all, personal commitment, and is demonstrated by a portfolio that spans a decade.
I have designed branding for the partnership that will help brands and startups raise its profile, extend its reach and make an impact in world saturated with apps and experience.
“We wanted a design that was simple and clear, yet striking and bold. The design hits all the right notes and offers a freshness that amplifies our vision.”
The branding is powerful and engaging, and establishes a cohesive identity for the studio. The logotype is set in Campton Font, customized with details in the H’s and O’s that make it dynamic, and is accompanied by a strong graphic treatment pattern. The program includes the design of the HopHop brand studio website, which invites clients to get involved and acts as a gateway to a long-term relationship.
“He took our bold idea and beautifully integrated our vision to convey the urgency of the moment”